POS Masters
POS Masters


POS Masters – The International Trade Fair for Marketing, Design and Technology – invites all those interested in the POS to come to Stuttgart from 15 - 17 February, 2018 in hall 6 . EXPO 4.0 is the biggest event in the field of visual communication in Europe with a total of 575 exhibitors. (all numbers are FKM verified)

With attractive exhibition halls located in one of Europe`s most competitive and economically strongest regions, perfect logistics and a competent service team, we are looking forward to seeing you again in 2018 – either as exhibitors or as visitors.

POS Masters 2018: More exhibition space - more synergies

Together with the GiveADays, the trade fair for promotional products, POS Masters will be in show in Hall 6. By combining the topics "brands, advertising and technology", the trade fair will show an interesting presentation concept for visitors and exhibitors, similar to the former "Marketing Services" in Frankfurt/Main. For 2018 it can build upon the maximum of synergies due to its proximity to the wetec in Hall 4. Exhibitors and visitors alike will benefit from these synergies. For exhibitors, this means a huge potential for winning new customers, visitors to EXPO 4.0 get one ticket for four trade fairs, and apart from their own core business, they can conveniently gather information about three more subject areas which are also relevant. For exhibitors, there is an unlimited number of ticket codes available allowing visitors free entry. They can register online using these codes, print their tickets and have access to the trade fair without having to wait at the entrance. The tickets are, of course, valid for all four exhibitions of EXPO 4.0. Thus, visitors can experience the whole bandwidth of the topics of brands, marketing and technology on 35,000 square metres. Moreover, with regard to costs POS Masters is a fair partner for exhibitors. Trade show appearances must be profitable at the end. With our price structure we provide exhibitors attractive conditions to plan their trade show participation.

So take advantage of the POS Masters show in 2016, where decision makers of the industry can catch up on the latest trends and innovations - make contacts and pave the way for your successful new business.

Visitors target groups of POS Masters


  • Decision makers from the trade and the FMCG industry
  • Top executives from trade marketing divisions
  • Purchasers advertising and marketing services
  • Advertising agencies, design- and sales promotion agencies
  • Below-the-line specialists
  • Exhibition stand designers, shopfitters, architects


Quick view of benefits


  • hall planning with a clear structure
  • reasonable prices for booth rental and additional costs
  • modern and economically strong trade show location
  • perfect traffic connection and logistic
  • strong media partners are reaching the target group of visitors
  • unlimited, free ticket contingent and promotion material
  • the EXPO 4.0 concept creates synergies and extends the target groups of visitors
    - special areas and events are raising the attractiveness of wetec